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Kinecto

30 Iun 2009, Comments: 3, Tags: kinecto contact agentie marketing digital interactive radu ionescu ionela buta dana pascu doru persinaru bogdan teodorescu


Denumire completa: Kinecto International
Anul infiintarii: 2002

Actionariat:
Radu Ionescu - 50%, Dragos Grigoriu - 50%

Parte din grupul: Tempo Creative Group
Parteneriate cu agentii: Tempo		 kinecto.jpg

Website: kinecto.ro
Alte url: Blog. Twitter.
E-mail: office[at]kinecto.ro
Telefon: 031.710.05.92
Adresa: Str. Henri Coanda nr. 33
Sector 1, 010667 Bucuresti


CA 2007 (declaratii presa): 346.000 EUR
CA 2008: N/A

Management: Radu Ionescu - General Manager, Ionela Buta - Client Service Director

Clienti: Audi, Boom, Bancpost, Garnier, Lipton, L'Oreal, Mba Romano-Canadian, Orange, Odyseea Residentail, Kiwi Finance, Piraeus Bank, Sixt New Kopel, Tiriac Imobiliare (Residenz, Stejarii), West Park.

Pozitionare/ servicii: agentie full-service de marketing relational cu experienta si expertiza in implementarea de solutii interactive si de comunicare directa.

Punctele cheie:
  • focus pe abordare strategica (printre putinele agentii interactive din Romania cu echipa dedicata de planneri)
  • obsesie pe masurabilitatea rezultatelor relevante si optimizarea campaniilor
  • creativitate si originalitate in a identifica unghiuri de abordare a campaniilor conventionale si mai ales neconventionale
  • copywriting specializat pentru web
  • instrumente proprietare de management de lead-uri
  • instrumente proprietare de masurare si raportare a rezultatelor campaniilor

Tipuri de proiecte:

  • websiteuri corporate
  • websiteuri de produs
  • campanii de advertising online
  • campanii de advertising pay-per-click
  • bloguri corporate si de produs
  • campanii neconventionale online si offline (user generated content, bloguri tematice, podcasturi, videocasturi, teasing, publicatii specializare etc.)
  • newslettere
  • si bineinteles "altele", adica sms, telemarketing, marketing direct

Ingrediente: strategie, copywriting, design, programare, project management

Persoane care s-au remarcat in online:
Radu Ionescu - co-fondator si managing director Kinecto, fondator biomania.ro, partener Creditlink, co-fondator GoClouds (blog oficial), co-fondator Gnomedia, co-host Podio, co-fondator Netclips. Blog si Twitter.

Informatii relevante si bloguri angajati:
Ionela Buta - Client Service Director. Twitter.
Laura Ulea - Account Manager. Twitter.
Andreea Toma - Account Executive. Blog. Twitter.
Doru Persinaru - Senior Strategic Planner. Blog. Twitter.
Elis Iaia - Senior Strategic Planner. Twitter.
Mihai Dumitru - Strategy Consultant. Blog. Twitter.
Dana Pascu - Strategic Planner. Blog. Twitter.
Bogdan Teodorescu - Art Director. Blog. Twitter.
Florin Ciobanu - Art Director. Blog. Twitter.

Istoric & premii:
2009 - DigiCafe Best Online Advertising Awards - 3 premii
2008 - Dragos Grigoriu investeste in Kinecto si cumpara 50% din actiuni, partea lui Martin Stobbs
2008 - Internetics - Premiul E-mail marketing
2005 - se reorganizeaza in formula clasica a unei agentii de advertising specializata pe online.
2004 - Kinecto se specializeaza si isi dezvolta expertiza in consultanta in mediul online.
2002 - Radu Ionescu si Martin Stobbs lanseaza un business centrat pe email marketing.

Proiecte recente:
Iulie 2009: pachetele operationale IMM de la Raiffeisen Bank
Iunie 2009: intra in aventura Transformers alaturi de telefonul LG KS 360, si cu o componenta dedicata bloggerilor
Iunie 2009: redefineste masculinitatea cu proiectul Ce mascul esti pentru parfumul Givenchi PI Neo
Iunie 2009: BiggerBalls pentru MyAdventure
Mai 2009: lanseaza una dintre cele mai bune campanii de online din Romania, ConcursLG
Mai 2009: 100 de ani de L'Oreal
Primavara 2009: efectul Activia
Decembrie 2008: Secret Santa online pentru Diverta
Noiembrie 2008: Lapte UHT - lapte pur si sigur
August/Octombrie 2008: seria environment friendly MuzeulGSM si Reciclam, in colaborare cu Vodafone

Relevant presa:
Kinecto intra in grupul Tempo - Wall-Street
Grigoriu a intrat in afacerea de marketing digital Kinecto - Ziarul Financiar

Relevant brief.ro:
Case Study ConcursLG - LG 2009
LG intra in aventura Transformers - LG 2009
Kinecto a baut laptic... - UHT 2009
Review Interactive 2009 sau ce s-a facut deja
AMR 3 - LG 2009
Kinecto redefineste masculinitatea - Givenchy Pi Neo 2009
Kinecto si My Adventure revolutioneaza medicina - My Adventure 2009
LMA L'Oreal - L'Oreal 2009
Mos Craciun pe Secrete - Diverta 2008
Got (UHT) Milk? - TetraPack, APRIL 2008
 
Nota 2.6 din 5 (5 notari(s))
1 2 3 4 5
 

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